Erin Malone, Principal
Erin has over 20 years of experience leading experience design teams and designing websites, web and software applications, social experiences and system-wide components and best practices. Prior to Tangible, she spent 4 years at Yahoo! building and managing the Platform User Experience Design team. Her team was responsible for creating the Yahoo! Design Pattern Library and for providing design expertise to the popular YUI (Yahoo! User Interface Library).
Additionally, she led the redesign of the Yahoo! Developer Network, helped develop the Yahoo! Open Strategy including social platform offerings, oversaw the redesign of Yahoo!’s registration system, developed the user experience design team’s intranet and worked on other cross-company initiatives including community products and platforms.
Before Yahoo!, she was a Design Director at AOL with teams working across community and personalized products including AOL groups, AOL Journal—the first AOL blogging tool—My AOL and You’ve Got Pictures—AOLs picture sharing tool—Netscape Radio, AIM and other products.
Prior to AOL she was the Creative Director at AltaVista and launched the AltaVista Live portal and their community offerings. She built first generation entertainment guides and community tools at Zip2 for national newspaper partners including the NY Times, San Jose Mercury News and early websites for AOL greenhouse partners.
She was the founding editor-in-chief of Boxes and Arrows, author of several articles on interaction design history and design management and a founding member of the IA Institute. She has recently completed her first book for O’Reilly Media, Designing Social Interfaces: Principles, Patterns and Practices for Improving the User Experience, with Christian Crumlish.